Integrations
Integrations allow your digital assistant to answer questions with accurate data and take action in real time
Integrate with your backend systems
Integrations for digital assistants provide secure access to third-party systems. They allow the assistant to retrieve real-time data and complete tasks for users, like checking availability, booking a reservation, or submitting a form.
The AI reasoning engine allows the assistant to understand which systems are available and when to call the integration to use them, so users can move from a question to a completed action without being redirected or waiting on a response.
Keep your CMS and digital assistant in sync
Your digital assistant should always reflect your latest content. With pre-built connectors to CMS platforms and cloud storage systems, any updates you make are automatically reflected in the experience.
Whether you’re adding new products, removing outdated content, or making changes across your site, the assistant stays up to date without having to manually re-ingest your content every time something changes.
The available connectors include
Your OOTB Integration toolkit
Beyond your CMS, your assistant can connect to a variety of systems to support other actions, workflows, and real-time interactions across the experience. We have a growing library of integrations your digital assistant can use that are available out of the box.
Email
Compose and send emails
SMS
Send and receive text messages
Maps & Places
Provide directions and location details
CRM (Salesforce, HubSpot)
Access customer data
Case Management (Salesforce)
Check and update support cases
Google Search & Web search
Retrieve and summarize external content
Math Integration
Perform complex calculations
Stock Market Integration
Retrieve live market information
Weather
Provide current conditions and forecasts
Date & time
Deliver accurate time-based information
Data parsing
Work with JSON, XML, and other formats
And more,
with new integrations continuously added.
Build custom integrations for digital assistants
Connect your assistant to your own systems, services, and workflows using custom integrations. This allows it to interact with any system that exposes data or actions, whether that’s a proprietary database, internal tool, or third-party platform.
The assistant can query records, update systems, trigger automations, and retrieve secure data in real time, based on a user’s request. Rather than routing users to another system, these actions can be completed directly within the experience.
This gives you the flexibility to extend beyond pre-built integrations and ensure the assistant supports your unique workflows and goals.
we are here to help
Frequently Asked Questions
Find the answers you are looking for by browsing through a number of questions we get asked a lot.
What systems can ai12z integrate with?
ai12z can connect with CMS platforms, CRMs, ecommerce systems, databases, internal services, and other third-party platforms. In addition to our pre-built connectors, custom integrations can connect to external systems through MCP, REST APIs, and GraphQL.
You can learn more about ai12z's OOTB integrations and custom integration capabilities in our documentation.
Can I build a custom integration if my system isn’t supported out of the box?
Yes. Custom integrations can connect ai12z to proprietary systems, internal services, and third-party platforms using MCP, REST APIs, or GraphQL. You can define custom parameters, data mappings, and logic to support your specific systems and workflows.
How does ai12z decide when to use an integration?
Can integrations return more than text?
Yes, ai12z integrations can return more than just text. The platform supports integrations that provide various types of outputs, including structured data, visualizations, forms, and interactive elements.
For example, some out-of-the-box integrations can generate visual plots for stock data, create downloadable PDFs from HTML templates, and handle QR code detection from images. This flexibility allows ai12z to deliver rich, dynamic responses beyond plain text, enhancing user interaction and experience.
What integrations are available out of the box?
ai12z offers out-of-the-box integrations for common capabilities including email, SMS, maps and places, web search, weather, stock data, case management, date and time, calculations, and more. These integrations require little to no customization and can be enabled and configured within the platform.
They are designed to simplify integration, automate processes, and enhance your AI assistant's functionality.
Can integrations both retrieve data and update my systems?
Yes. Integrations support two-way communication, allowing digital assistants to retrieve real-time information and take actions such as making reservations, processing transactions, creating or updating records, and completing other tasks.
Can ai12z use multiple integrations to complete a request?
Yes. A digital assistant can call multiple integrations, including running them in parallel or in sequence when one step depends on another. This allows it to complete workflows that require information or actions across multiple systems.
Can ai12z transform data from an integration before displaying it?
Yes, ai12z can transform data from an integration before displaying it. The platform supports custom integrations that can run data processing scripts, such as Python scripts, on data retrieved from any source before passing it to the AI reasoning engine. This allows for advanced analytics, data transformation, and formatting tailored to your specific needs. Additionally, integrations can produce flexible output formats, including direct UI components like charts or carousels, bypassing the AI engine if desired.