Partnership brings GenAI-powered search and chatbots to Sitefinity customers, helping visitors find answers and take action.

We’re excited to announce a partnership with Progress Sitefinity, a leading digital experience platform (DXP), to help organizations improve how visitors find information, navigate websites, and complete tasks. Many Sitefinity customers struggle with search that relies on exact keywords or chatbots that can’t handle complex questions. Through this integration, organizations can add generative AI-powered search and chat that delivers accurate answers, understands user intent, and enables users to accomplish what they came to do – whether it’s finding information, booking a service, or making a purchase.
Sitefinity customers can now connect their CMS content with ai12z, allowing AI search and chat to:
- Deliver direct answers: AI search retrieves information from an organization’s approved content to answer users’ questions.
- Drive conversions:Help users find relevant options, compare choices, and take the next step, such as signing up, making a purchase, or booking an appointment.
- Access real-time data with AI agents: AI search and chatbots can connect to enterprise systems like CRMs, scheduling platforms, and inventory databases to provide up-to-date information and complete transactions.
Sitefinity customers can enhance their websites with AI-powered search and chatbots that help visitors get the information they need without the frustration of outdated search tools or rigid chatbot scripts. Instead of forcing users to sift through long lists of links or repeat themselves in a static chatbot flow, AI can return relevant content, answer complex questions, and assist customers and prospects with key processes. Sitefinity customers can now deploy AI assistants that understand visitor intent, deliver relevant content, and guide users toward the next step of their customer journey.
With the Sitefinity CMS Connector, organizations can sync their existing content with ai12z, making it easy to launch AI-powered search and chatbots that pull from approved content. This ensures that AI-generated responses are accurate, relevant, and fully aligned with a brand’s messaging.
ai12z offers advanced features within its search and chatbot products, bringing enhanced capabilities to Sitefinity-powered websites, including:
- Image AI: Search results and chatbot responses can include relevant images for a more visual, engaging experience.
- Calls-to-Action (CTAs): AI can display buttons like “Book Now,” “Request a Demo,” or “Sign Up” to guide users toward key conversions.
- Comparisons: Users can ask the AI assistant to compare products, services, or plans, making it easier to evaluate options.
- Multilingual Support: AI search understands and responds in multiple languages, ensuring accessibility for global audiences.
- Forms: Chatbots can present forms for event registrations, service requests, or lead generation.
- Agents: Allow your search and chatbot to perform tasks beyond simple question and answering. Agents interact with third-party systems, retrieve real-time data, and execute specific operations. Ai12z has built out-of-the-box agents such as an email sending agent, Google Maps agent, CRM integration agent, weather agent, Google Search and web scraping agent, and more for customers to use as well as the ability to create a custom agent allowing integration with any JSON REST API or GraphQL.
With this partnership, Sitefinity customers can modernize their websites with AI-driven engagement tools, which enhance search, automate support, and help visitors find the right information at the right time. Brands will be able to answer their site visitors' questions, guide them to what they need, and create digital experiences that keep their customers engaged while increasing conversions.
Interested in bringing AI search and chatbots to your Sitefinity-powered website? Get in touch with ai12z today for a demonstration on AI search with your Sitefinity website.

